Friday 19 December 2014

Beleaguered Bollywood Sees Decline in Star Salaries: Is Aishwarya Rai Slashing her Market Fee for Sanjay Gupta’s Jazba?



With mega budget movies failing to create any wonders at the box-office, many superstars are finding themselves in hot waters. Recent reportage indicated Saif Ali Khan’s apparent willingness to slash his pay in the aftermath of Happy Ending’s disastrous performance. With such trying times looming large, we wondered if it would be easy for Aishwarya Rai Bachchan who is making her comeback with Jazba to demand her ‘Once upon a time’ market fee.
Producer-director Sanjay Gupta, however, clears the air. “Why should Aishwarya take a pay-cut. There is no question of she taking any pay cut. Why will she take a pay cut? Today the films are not failing, it is always the budget. The satellite market has also crashed so there is no production happening. Four or five of the biggest studios don’t have a single film on floors right now. So there is trouble in paradise right now,” says Sanjay
Elaborating on how losses can be optimised, Sanjay explains, “From all the duds of last year, the studio has lost an X amount. Take the ATL (Above The Line) payment of the movie. The ATL is the main star cast and the director. Cut the ATL by half and the studio will face no loss.”
The filmmaker also believes in not overpaying his stars. “The only place we are going wrong is when we are overpaying. My theory is don’t overpay and don’t underpay, too. I am ready to pay your normal fee and then take the extra money from the profit. I wouldn’t want to take the first share from its profit. I would let the star have the first share as without the star my film would have never been made in the first case. So, all I am telling stars is, take money from my profit and not pocket.”

Jazba, as Sanjay puts it, is a commercial movie starring four big aces, Aishwarya Rai Bachchan, Irrfan Khan, Shabana Azmi and Anupam Kher.

Source: http://bollywood.celebden.com/2014/12/19/beleaguered-bollywood-sees-decline-star-salaries-aishwarya-rai-slashing-market-fee-sanjay-guptas-jazba/

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